Every once in a while being anonymous sucks. A coworker just did something that may have garnered her minor celebrity in a certain niche audience as well as result in sales for our store, and due to my anonymity I can’t be all, “So-in-so kicks ass and is great to work with. By the way, come by your X at our store.”
Well, that’s not true. I can tell y’all that So-in-so kicks ass. I just can’t reveal So-in-so’s name.
Here’s to So-in-so.
The downside of anonymity also means that when someone I’ve talked to via this blog walks into my store, I can’t reveal myself, which puts us in a rather unequal power relationship. I know who they are (after they’ve introduced themselves, of course. I don’t go around memorizing your author photos), but they don’t have a clue about me. To them I’m just another bookseller.
At first I didn’t think this would be an issue, but after a near miss or two where I walked in minutes after an author had left I began to worry. Don’t think about it, I’d tell myself, the world’s not that small and your store is kind of hard to find. They’ll never come in when you’re actually here.
This was a fluke.
Then an author walked in, went to his/her section but couldn’t find his/her book and introduced his/herself. Never say never, I’ve learned.
The topper was that the book was mis-shelved.
Kill. Me. Now.
(Maybe anonymity is a good thing.)
But back to So-in-so, who is my first step in book world domination. The master plan being to get all my coworkers pimped out into some book niche: YA reader writing YA reviews that garner publisher attention, History buff getting us in with the Academics (Why yes, you can order books in bulk. How many do you need for your seminar?), the Manga Gals continuing to work their Manga magic (I think they have world domination plans of their own), my Kids Czarina getting us in with all the local schools, etc. If we can get everyone maximizing their full potential we’ll be able to bring in more customers, which might mean we’ll survive being in the land of perpetual construction for the next three years.
Oh yeah, and we’ll be the best damn little chain store we can be.
Which hopefully will translate into the book being correctly shelved the next time an author I’ve conversed with anonymously walks through my door.